I’ve been helping sensitives, empaths, and soul-gifted Transmitters do business for more than ten years now, and I’ve been helping them have clearing and clarity to be effective for over 20 years! And I can tell you, HSPs, gifted folk… we can’t do business as usual. It fries us.
And we can’t afford to be fried, exhausted, and worn out… because that short-circuits our magic.
Look around. This world needs healers, sensitives, gifted intuitives now more than ever. We need leaders who are what I call Channels of Genius – open conduits for the highest powers to pour through!
It’s been part of my sacred mission to bridge the world of good marketing and business to those who are deep sensitives. That’s why I created the Channel Your Genius Academy, which has served over a thousand deeply gifted leaders, healers, and wisdom teachers.
The biggest challenge, it seems, is to create ways of marketing that don’t wreck the nervous systems of sensitives. Highly sensitive people are not built to push and pitch and sell themselves constantly. Their gifts are refined, sensitive, and deep. They are not easy to explain logically all the time. So what works for normal biz just doesn’t work for the soul-gifted.
There’s ONE marketing structure that seems to work beautifully for everyone who embraces it.
That’s the Archetype Quiz structure. That’s the type of quiz that asks “Which type of _____ are you?” People take them out of fun curiosity, and if the quiz is designed with depth and strategy, it leaves them weeping, heart cracked open, realizing they’ve found someone who can finally understand them. Yes, for reals. A well-designed Archetype Quiz touches hearts. It sees through to people’s souls. And it opens a conversation about a body of work that would otherwise be hard to introduce and talk about.
For the owner of an evolutionary or transformative business, it’s freedom. People from all over the world end up taking their quiz (because a good quiz goes “viral” in that it is readily shared). Those quiz-takers find themselves described with such heart and detail, they feel instant connection. And the business owner has a steady in-flow of clients, already pre-qualified, educated about the work, and CHOOSING to invest and participate with enthusiasm.
Yes, it grows their contact list incredibly swiftly. Yes, it fills group programs, membership groups, and session packages. Yes, it creates instant authority and expertise for the biz owner.
But that’s not what makes a great Quiz a life-changer for gifted sensitives and transformational agents.
What makes it most amazing, is that the entire experience, from seeing thousands take the quiz, to receiving hundreds of thank you notes just for sharing the quiz, to having people literally show up with credit card in hand to the intro calls — This experience is soothing, uplifting, and radically joyful for the biz owner!! Instead of feeling the ICK of marketing, they feel the DELIGHT of community forming magically and swiftly around the work that was always a “best-kept secret.”
The most stressful parts of business for a sensitive- beating the bushes, talking to people who might not be resonant or receptive, explaining complicated or woo work over and over to misunderstanding people, and pitching and pushing for a sale…. ALL of these aspects that kill a sensitive nervous system are GONE with a good quiz and followup conversation system.
That way, sensitives can focus on what we do best. SERVING the people our souls came here to serve.
I see a lot of other great marketing options out there – going LIVE on social, creating reels and vids and content content content. But if you’re a sensitive, and you really just need to preach to your own choir, so to speak, then NOTHING works like a quiz and systemized followup.
I’d love to hear about your experience with quizzes, or other forms of marketing that don’t fry your nervous system!
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